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BFU Presents

Gym business growth day: london

Saturday November 8th

10a - 5p

Cathedral View

St Vincent’s Centre, Carlisle PL, London

SW1P 1NL, United Kingdom

Join Business for Unicorn’s Mark Fisher in London for Gym Business Growth Day.

If you’re a gym owner looking to end your year strong and make 2026 your best year yet…

This event is for YOU.

Attendees will learn what’s working NOW to build a gym and a life you love, including:

  • The key mindset shift gym owners need to thrive in 2025 and beyond

  • The 3 core roles of a Fitness Business CEO that ACTUALLY create results

  • The unchanging principles of marketing and how they apply to gyms so you can drive leads week over week

  • Reliable strategies the best gyms use to generate leads and turn them into clients (HINT: It’s more than just paid ads)

  • How to build a best-in-class team so you can can create careers for them and freedom for you

  • PLUS:

    • Simple but critical retention systems to drive results AND retention

    • A case study on exactly how UK gym owner Harry Morris doubled his revenue in 12 months

    • Informal happy hour to immediately follow where Mark will answer all your remaining questions while engaging in lighthearted tomfoolery ;-)

This one-of–a-kind event is only £99. And seating is strictly limited.

The price goes up to £149 on Tues Oct 7th.

NOTE: There are currently no plans to repeat this workshop in the future. This is your chance to get in the room with Mark and like-minded owners and super charge your gym’s growth going into the New Year.

ABOUT MARK

Most notorious well known for founding NYC’s wildly eccentric Mark Fisher Fitness, Mark co-founded Business for Unicorns to help gym owners build a gym and a life they love.


During Mark’s time at the helm, MFF was featured in news publications like The New York Times, The Wall St Journal, Forbes, ABC News, and more. MFF was listed on the Inc 500 list  of the fastest growing companies in America, Men’s Health named MFF one of the top gyms in America, and Mark and his co-founder Michael Keeler gave a TEDx Talk on culture.


After grossing nearly $34m over 13 years, Mark and Michael sold MFF so they could devote their attention to Business for Unicorns. In his capacity as BFU’s Chief Dancing Monkey, Mark gives keynotes, talks, and workshops all over the world. He spends his days endlessly hoovering up the most cutting edge info from the world’s best gym owners so he can share best practices with clients and BFU’s 20k+ strong audience of fitness business nerds.

Outside of BFU, Mark spends a few hours per week as owner and operator of a small group personal training gym, where he is a proud franchisee of Alloy Personal Training. He also hangs out with his Broadway actress wife and their adorable 3-year-old, enjoys martinis, coffee, and Burning Man, and apparently, writes about himself in third person.

Sponsored by:

AGENDA (Subject to Change)

10:00a | Trainer to CEO: Build a Gym You Love in 5 Hours a Week
11:00a | Beyond Paid Ads: Marketing & Sales Foundations for Gym Owners
12:00p | More Leads, More Clients: What’s Working NOW in Gym Marketing
13:00p | LUNCH
14:00p | How the Best Gyms Keep Clients for Years: 2025 Retention Systems
15:00p | How I Doubled My Gym in 12 Months Through SOPs - Harry Morris
15:30p | Building a Dream Team: Consistent Standards & Creating True Freedom
16:15p | Closing
17:00p | END OF DAY
17:30p to 04:17a | Informal Q&A Over Drinks. Then Driiiiinks. Then DRAAAAAAAAANKS.

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